Gamification: Michael Wu “The Scientist”

“No Carrot, No Stick, No Annoyance, No Trick!”  -Michael Wu


Michael Wu is a leader in online social behavior.  He explores the science of social networks and online communities, and even has his own chapter on Gamification!  He understands the complex dynamics of group behavior through online interaction, and how the proper use of influence plays a vital role in making it all work.  Wu believes he has the framework for successfully implementing gamification features.  The three main factors to consider are motivation, ability, and a trigger.  By understanding what you want to do and having the resources to do it, all you need is the call to action!  Badges of Honor:

  • PhD in Biophysics
  • Principal Scientist at Lithium Technologies
  • Voted 2010 Influential Leader
  • Speaker at Ted Talks

Follow Michael Wu: Twitter | Blog | SlideShare | Google+

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