[Gamified Apps] Active Network Launches Suite Of Mobile Apps For Event Organisers

via conference-news.co.uk

Active Network has announced its suite of Business Solutions mobile applications for event organizers, which it claims will allow organizers to produce their own apps for meetings and events of all sizes.

The Business Solutions suite includes Conference for large flagship conferences, RegOnline for attendee management solutions, StarCite SMM for strategic meetings management and event expense management, and the StarCite Supplier Marketplace for connecting events with suppliers.

Features include event scheduling, local attraction search, surveys, gamification, attendee-to-attendee messaging and QR code support.

Participants can also use the app to engage with peers, speakers and exhibitors, while organizers can adjust apps to promote content, monitor events and track results in real-time. The offering was launched at the IMEX events trade show in Frankfurt on 22 May.

“In order to build lifetime value with customers and employees, organizations need to think about meetings and events not just in terms of logistics and spend management, but in terms of long-term engagement,” Senior VP for Business Solutions at Active Network Mobile JR Sherman said.

“Mobile is an intrinsic component to achieve that vision.”

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