Tag Archives: brand

How Game Designers Are Influencing the World of Gamification

via Irfan Kamal, social@ogilvy| Image Source: link Gamification can drive people, organizations and even societies to achieve goals. Ordinary life already has many examples of how gamification drives people. The game of competing for the highest net worth or visible expressions of wealth drives many to pursue wealth far beyond what’s required for a comfortable life. […]

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