Tag Archives: gamification

Mayfield Fund’s Chang Peers Into Gamification Crystal Ball

The San Francisco Gamification Summit came to a close Thursday.  Backer of gamification startups, Tim Chang, shares his top 5 inisights regarding opportunities and threats in this field. via Matthew Wong, blogs.wsj.com Mayfield Fund Managing Partner Tim Chang is not new to the growing field of gamification. In the past couple of years, Chang has […]

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Gamification Just A Fad? Not So, Says Expert

In case you needed further confirmation that gamification has become a major trend that’s here to stay, check out this Q&A with Gabe Zichermann at the San Francisco Gamification Summit. via Lizette Chapman @zettewil with Gabe Zichermann @gzicherm, blogs.wsj.com Gamification is serious business. More than 600 people are attending the three-day Gamification Summit in San […]

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Using Social Media and Gamification to Support Volunteerism

Reward Volunteers is a Facebook app that encourages youth to share their volunteer activities and gives them a chance to win prizes.  Although this gamification has been criticized as going against the “spirit of volunteerism,” the rewards are not guaranteed.  Perhaps the most important thing that this app accomplishes is a greater awareness of volunteerism. […]

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6 Ways To Gamify Your Facebook Marketing

There is a big difference between a like on Facebook and getting actual engagement.  Zichermann’s tips include tracking & understanding how users interact with your page, creating a points system, holding a contest, NOT creating an outright game but creating a challenge instead, and hiring an expert. via Gabe Zichermann @gzicherm, mashable.com Gabe Zichermann is […]

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Gamification Helps Orphaned Intellectual Property Find A Home

Most university innovations don’t see the light of day, but this British startup has found a solution.  Through gamification, Marblar challenges scientists to build on each others’ ideas and awards badges (“marbles”), cash, and even equity if an idea can be implemented. via Curt Hopkins @KurtHopkins, arstechnica.com From disrupting the peer-reviewed journal publishing tradition to […]

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The Chevy Volt Reinforces Real World Gamification

The Chevy Volt has added a gamification to its dashboard with a little green orb.  Drivers can monitor and work towards efficiency goals with this new display. via Krystal Peak @KrystalPeak, vator.tv I was an early adopter of Klout and a big proponent of the idea that being an influential person in different field could net […]

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The Third And Biggest Gamification Summit Yet Kicks Off

The San Francisco Gamification Summit is now well underway with sold out workshops and a jam-packed agenda of speakers.  Not only is this the largest GSummit to date, but it also has a diverse agenda ranging from enterprise gamification and marketing to healthcare and government. via gamasutra.com The third and largest Gamification Summit, the event […]

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