Tag Archives: mashable

4 Tips For Gamifying Your Marketing Plan

via Darren Steele, mashable.com The hype around gamification is fairly new, but the idea has been around for some time. In fact, badges and leader boards could be considered the new sweepstakes and loyalty rewards. And gamification is not just for major consumer brands and their tech-savvy 18-to-34-year-old demographic. There are examples where gamification in marketing has […]

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4 Tips for Keeping Your Gamified Community Motivated

via Shannon Duffy @sullytoduffy, Mashable.com Everyone agrees: Gamification is hot. So hot that the market is expected to hit $2.8 billion in revenue by 2016. Naturally, companies are taking a hard look at how to capitalize on this trend. If you’ve done your homework and found that gamification is right for your business, the next step is enticing your community […]

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