Tag Archives: motivation

Gamification: The Art of Attracting and Keeping Users

EnGaming’s Note: Rich Sands was appointed Director of Developer Communities at Black Duck Software. Jono Bacon works at Canonical, where he is a community manager for Ubuntu. This post talks about 3 important things you need to know before implementing your gamification: Know Your Audience, Know Their Motivation, Know Your Rewards. Thanks for the post! via Rich […]

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Bed Battles [Gamification App] Wants To Make Waking Up … Social?

Bed Battles is an app to have come out of this weekend’s Hack & Jill Hackathon.  It uses gamifies waking up early, by letting users challenge each other to get up earlier. via Janko Roettger @jank0, gigaom.com Can you be social before you have your first cup of coffee? Bed Battles thinks so, and it […]

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Gamification And The Power Of Influence

Gamification is growing quickly, and applicable for all industries.  It is the ideal answer to the equally pressing need to manage your brand and community.  A correct application of gamification can facilitate excellent community control and analytics, like never before. via Kris Duggan @kduggan, fastcompany.com In any industry, the need to manage your brand’s community […]

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Gamifying Sustainability: The Carrot Beats The Stick

The traditional approaches to environmental or sustainability issues usually involve guilt or lofty goals. Why not gamify these initiatives to make them more tangible and even fun?  Gamification versus “shame-ification”–we’d all prefer the former. via Ashok Kamal @Bennuworld, sustainablebrands.com Would you rather be punished or rewarded? The answer is obvious. Would you rather pay a […]

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Pierce County Library Introduces New [Gamification] Features To Summer Reading Program

The Pierce County Library will use gamification to motivate youth to read over their summer holidays.  Everyone likes a little competition!  The opportunity to reduce late fees may or may not have much effect on kids, but badges, achievements, and the chance to win an iPad certainly will. via Patch Staff, gigharbor.patch.com As schools wind […]

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Cigna Adds Gamification Challenge To Coach Calhoun’s Annual Cancer Ride And Walk: Burn Calories/Burn Cancer

This year’s Jim Calhoun Cancer Challenge Ride and Walk will have a digital and gamified twist.  For added motivation, sponsor Cigna is equipping walkers with pedometers.  Walkers will then earn money for the charity per calorie burned. via marketwatch.com press release Global health services company Cigna is launching a new challenge as part of its […]

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[Gamification of Parenting] Game On!

A long-time fan of gamification has applied it to parenting, and shares the methods of his madness–I mean, success. via Atty. John Gary U. Teves, sunstar.com For almost two years now, I have been actively following gamification and have been convinced that this is the next revolution that will change our attitude towards work, business […]

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