The DeanBeat: 10 takeaways about game investments from GamesBeat 2012

via Dean takahashi, venturebeat.com | Source  We had some great discussions at GamesBeat 2012 this year, such as Will Wright’s vision for “personal gaming” and acquiring new users in mobile games. Among the sessions was our discussion, moderated by Martin Rae (head of the game industry group Academy of Interactive Arts & Sciences) about game investments and […]

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Three Ways To Find New Date Ideas with [Gamification And] PearHaven

PearHaven’s new gamified social website for dating, or couples in long-term relationships, has a new simpler look and easier user interface.  Anyone, not just couples, can now find, create and record date ideas. via prweb.com @prweb PearHaven, a website that focuses on three ways of finding, mapping and sharing date ideas, has released a new […]

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Bed Battles [Gamification App] Wants To Make Waking Up … Social?

Bed Battles is an app to have come out of this weekend’s Hack & Jill Hackathon.  It uses gamifies waking up early, by letting users challenge each other to get up earlier. via Janko Roettger @jank0, gigaom.com Can you be social before you have your first cup of coffee? Bed Battles thinks so, and it […]

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Why Games + Events Work

via Michelle Bruno @michellebruno, tsnn.com What is it about games that b-to-b event organizers are trying to hide? Some third-party event producers and even game developers have taken to calling them “engagement platforms” to try to gloss over the notion that (heaven forbid) an attendee might have fun while learning and networking at a live […]

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Boehringer, Pharmas Turn To Social Gaming For Online Outreach

via Ryan McBride, fiercebiotechit.com Call it PharmaVille. As drugmakers seek creative ways to dazzle consumers online, they have ripped pages from the playbooks of gaming companies that have made digital pastimes such as “FarmVille” popular on Facebook. And so-called “gamification” has generated plenty of buzz among drug company marketers, InPharm reports. Take Boehringer Ingelheim, which made […]

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Gamification: Insights And Emerging Trends

via Tim Chang @timechange, techcrunch.com I have been active in the field of gamification for the past couple of years, working with companies like Badgeville, HealthTap, Gigya, Basis and others on leveraging game mechanics for end user behavior measurement, scoring and shaping. Last week, I participated on an investor panel of at VatorSplash’s Gamification Summit and […]

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Awesome! Raptr Will Give You Targeted Rewards Just for Playing Games

via Dean Takahashi @deantak, venturebeat.com Raptr, the gamer social network with 12 million hardcore users, is unveiling a novel rewards program today that gives targeted bonuses to gamers just for playing their favorite titles. Judging by sponsors such as Microsoft and Blizzard jumping on board the program, being a gamer is about to get a […]

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